The role of profitability data in a comprehensive hotel benchmarking experience
Hotel owners and operators are best positioned for success when they measure their business from every angle. That is why no benchmarking experience can be considered comprehensive without frequent insight into the bottom line.
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Game-changing metrics: How Super Bowl LX will shape San Francisco’s hotel market
Game-changing metrics: How Super Bowl LX will shape San Francisco’s hotel marketAnalysis by Nick Seaman
It’s that time of year again – two NFL powerhouses will battle for the Super Bowl LX title, with this year’s showdown happening 8 February at Levi’s Stadium in the San Francisco Bay Area.
Is hotel compression back in Australia?
Is hotel compression back in Australia?Analysis by Hannah Smith
This year has been strong for Australia, which has outpaced many regions in hotel performance growth. More noteworthy is the way in which Australia has achieved that growth.
Expo 2025 a resounding success for Osaka and beyond
Expo 2025 a resounding success for Osaka and beyondAnalysis by Kelsey Fenerty
For the past six months, Osaka has played host to the World Expo, a quinquennial event that brings together people and innovations with a focus on key global challenges. The event has historically generated substantial gains in hotel performance, a pattern that was evident in Osaka and neighboring markets in Japan.
Australian Accommodation Monitor Summary – Financial-year performance: 2024-2025
Australian Accommodation Monitor Summary – Financial-year performance: 2024-2025Financial Year Performance: Performance was influenced by cyclical movements through 2024-2025. Capital and regional areas predominantly saw growth with very few markets reporting negative performance this financial year to last.
Click to view the 2024-2025 Financial-Year Data File.
Bad Bunny’s residency impact on Puerto Rico’s hotels
Bad Bunny’s residency impact on Puerto Rico’s hotelsAnalysis by Hannah Smith
The NFL’s announcement of Bad Bunny’s Super Bowl halftime show comes off the tail end of the performer’s 31-show residency in Puerto Rico, which has been estimated to have brought as much as $200 million dollars into the local economy with a carryover boost for local hotels.
Middle East hotel performance heats up
Middle East hotel performance heats upAnalysis by Kelsey Fenerty
Despite the summer heat, hotel performance has accelerated across the six Gulf Cooperation Council countries (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates).
In August, revenue per available room (RevPAR) grew 11.7% year over year with gains in both occupancy and average daily rate (ADR).
Costa Rica hotel performance update
Costa Rica hotel performance updateAnalysis by Hannah Smith
Costa Rica hotel performance over the past five years has resembled other leisure destinations frequented by Americans. Specifically, higher-end hotels and resort areas have done well, while other areas have remained flat.
Video: Overview of the U.S. hotel forecast assumptions (Q3 2025)
Video: Overview of the U.S. hotel forecast assumptions (Q3 2025)Jacob Bruno, Senior Forecasting Analyst at STR, gives an overview of the 2025 U.S. hotel forecast revision.
An extended version of our U.S. Market Forecast Assumptions analysis can be found here.
Video: Overview of the global market forecast assumptions - Q3 2025
Video: Overview of the global market forecast assumptions - Q3 2025Kelsey Fenerty, Manager of Analytics at STR, gives a quick overview of the global market forecast.
An extended version of our Global Market Forecast Assumptions analysis can be found here.
Amsterdam hotel performance trends ahead of anticipated VAT increase
Amsterdam hotel performance trends ahead of anticipated VAT increaseIn January 2026, Amsterdam’s VAT rate for overnight accommodation is expected to increase from 9% to 21%, affecting a range of lodging options from hotels to B&Bs to short-term rentals. Heading into a year of change, hotel performance in the market has left something to be desired.